Baybrook Mall – Come for the Shopping. Stay for the Experience.

Baybrook Mall is many things to many people. It is at once a shopping destination, a gathering place, an indoor walking track, a place to dine, a place to gather. And more.

It’s a place filled with fashion and friends and fun. Where stores are brimming with style and newness. Where visitors can find new hairstyles, new spectacles, even brighter smiles. It’s a place to take a cooking class or bring the family to enjoy a holiday event.

Baybrook Mall is a place where friends enjoy an afternoon of fashion. Where teens come after class. Where kids are invited to come and sit on Santa’s lap. Where every day is different and every day revolves around you.

Great Expectations

With an unwavering dedication to offering shoppers the best and the brightest, Baybrook Mall boasts some of the best names in the business.

“Without a doubt, it is Baybrook Mall’s number-one priority to provide shoppers with the best possible line-up of retailers in the city. We talk to our customers to discover where they want to shop,” says Brian Schroeder, general manager of Baybrook Mall. “As well as us looking for stores, retailers seek us out. Baybrook Mall is often the shopping center that a retailer will select to debut its first location in Houston. We opened the first H&M, the first LEGO store, the first See’s Candies and the first Vera Bradley. The list goes on and on.”

Fall Arrives

More than just the best retailers in the city, Baybrook Mall prides itself on offering one-of-a-kind experiences for visitors. This fall, the shopping center brought the richness of fall to life, ushering in the season with a rich, fiery-colored vignette for all to enjoy.

At the very heart of the shopping center, Baybrook Mall created an idyllic autumn scene to surprise visitors as they strolled and window shopped. There were trees and plants in rich reds, yellows and oranges. Wooden benches and street lamps that evoke the feeling of Central Park. The sounds of water rippling in a brook. Visitors stopped to enjoy the view across the colorful setting, listen to the babble of the brook and pose for photos to capture the memory.

As the days grew longer, the scene changed. Pumpkins sprouted in the landscape and plantings changed, offering visitors a late autumn scene and an ideal setting for a Thanksgiving photo of the family. Thursday evenings the fall setting was alive with the sounds of rhythm and blues, with musical performances all to enjoy. For the kids, BooFest delighted with everything from costume contests to pumpkin decorating to folk singers and storytellers.

“To me, the most important aspect of Baybrook Mall is the ambiance, the environment. We want our shoppers not only to feel welcome and enjoy the shopping, but also to experience something new and fun. Our fall vignette was the setting for several events, from family photos to a garden club outing to a fashion show to kids in Halloween costumes,” says Mary Evans, marketing manager for the shopping center. “Our holiday showcase is just as pleasing, an experience that children and adults will enjoy.”

Welcome to The Club

Adding a personal touch to the shopping experience, Baybrook Mall invites shoppers to become members of The Club, the mall’s program that sends e-mail notifications of sales and events to an exclusive list of opt-in members. Individuals who join are the first to know what’s happening and when.

Also, each member with a smart phone has access to The Club’s mobile app, which is like having a customer service representative to go, providing users with sales information, real-time navigation of the mall, games that offer chances to win everyday and more.

Joining The Club is easy. Consumers can sign up to be a member online at or by stopping by the Management Office at the shopping center.

The Merrier Experience

To Baybrook Mall, the holidays are an invitation to spread the merriment of the season. Along with halls that are decked with finery and a Santa who welcomes each and every person, Baybrook Mall puts the elves to work to create a fresh, snowy vignette for all to enjoy. The setting will offer a delightful winter stroll and will be an ideal, snowy backdrop for holiday photos.

On Black Friday, November 23, Baybrook Mall puts the shopping experience into high gear. Opening at 6 a.m., retailers and department stores will be decorated for the season and brimming with special, one-day offers.

To add even more sparkle to the season, Baybrook Mall has a few surprises in store for visitors. Pets are invited to come pose for photos on Mondays beginning November 19. Children who stop in to visit will find a right-jolly old elf, Santa himself who’s ready to spend time with each and every little one, making the season just that much more special.

With Enthusiasm

Baybrook Mall invites everyone to stop by during the holidays and throughout the year. Enjoy the experiences. The shopping and the surprises. Come see. Come stay. Come enjoy.

Become a fan of Baybrook Mall on Facebook. Baybrook Mall is located in Friendswood at I-45 south and Bay Area Boulevard. For directions, call (281) 488-4627 or visit

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Bay Area Houston Magazine